Triumph is the Title Sponsor of 2024 AMA National ADV Series

PICKERINGTON, Ohio (April 18, 2024) —The American Motorcyclist Association proudly announces Triumph Motorcycles as the title sponsor for the 2024 AMA National Adventure Riding Series.

Established in 1887 in Coventry, England, Triumph has evolved into one of the world’s premier motorcycle manufacturers, renowned for its commitment to crafting high quality motorcycles. The partnership between Triumph and the AMA’s National Adventure Riding Series underscores a shared dedication to promoting and advancing the adventure riding community.

“As a long-time Triumph adventure bike rider, I am thrilled to welcome Triumph Motorcycles as the title sponsor of the AMA National Adventure Riding Series,” said AMA President and CEO Rob Dingman. “The company’s century-plus legacy and commitment to excellence make them an ideal partner, and we look forward to working with Triumph to deliver an excellent experience for adventure riders across the country.”

The 2024 Triumph AMA National Riding Series will span 12 two-day events across the United States, offering a wide range of routes, roads, two-track trails and backcountry exploration, all thoughtfully designed by local clubs and built around a weekend of activities that typically includes camping, bonfires, food and prizes.

These events provide riders of all skill levels the opportunity to experience and enjoy the many diverse facets of adventure riding.

“There’s a strong passion for adventure motorcycling at Triumph, as evident by the development of the Triumph Adventure Experience training facilities around the world, and of course from the continuous updates to the Tiger family of motorcycles,” Triumph Motorcycles America Marketing Director Adam VanderVeen said. “By offering ADV riders across the country an outlet to enjoy their motorcycles to the fullest with a welcoming group of like-minded riders, the AMA National Adventure Riding Series represents the best aspects of adventure riding. Triumph is proud to support this program which gives so many riders an organized way to ride their ADV bikes the way they were designed to be ridden. We hope everyone that participates in one of the events this season truly enjoys their adventure!”

The 2024 Triumph AMA Adventure Riding Series includes the following events:

  • April 12-14: Perry Mountain Tower Run Adventure Ride (Plantersville, Ala.)
  • May 18-19: Show Me 500 (Bixby, Mo.)
  • June 1-2: Durty Dabbers Great Adventure Ride (Lock Haven, Pa.)
  • June 8-9: Ride for Research (Webeno, Wis.)
  • June 8-9: MTVR Adventure Bike Ride for Cystic Fibrosis (Belmont, N.H.)
  • June 22-23: Big Bear Run (Big Bear Lake, Calif.)
  • Sept. 14-15: Buffaloe 500 (Columbus, Ind.)
  • Sept. 28-29: Big Woods 200 (Webeno, Wis.)
  • Oct. 19-20: Green Ridge Moto Adventure (Little Orleans, Md.)
  • Oct. 26-27: Cross-Florida Adventure Ride (Daytona, Fla.)
  • Oct. 26-27: Scenic Adventure Ride (Morgan Hill, Calif.)
  • Nov. 29-30: LA-Barstow to Vegas (Palmdale, Calif.)

For more information about Triumph Motorcycles, visit

Learn more about the Triumph AMA National Riding Series or view the full schedule at

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